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Tool#08
LeadSmart
Full-Stack Developer·2022 – 2023
L
LeadSmart
Overview
LeadSmart is a CRM integration hub that provides a single unified API for affiliate marketers and sales teams who work across multiple CRM platforms. Instead of building separate integrations for each CRM, teams connect once through LeadSmart and manage all lead pipelines, status updates, and affiliate assignments from a single dashboard.
The backend is built on Django REST Framework, normalising data from each CRM provider into a consistent schema. The React frontend gives teams a clean interface for pipeline management, lead routing rules, and performance reporting.
Key Highlights
- ✓Unified API gateway normalising data from multiple CRM providers
- ✓Affiliate pipeline management with lead assignment and tracking
- ✓Lead routing rules engine for automatic distribution
- ✓Django REST Framework backend with provider-specific adapter pattern
- ✓React dashboard for pipeline visibility and performance reporting
- ✓Webhook support for real-time CRM event synchronisation
Tech Stack
DRFReact
Project Info
- Category
- Tool
- Period
- 2022 – 2023
- Role
- Full-Stack Developer
- Status
- Shipped